On-page SEO improves the quality of your web pages so that search engines can understand them and rank them higher in search results. If a page shows up in search, it is more likely to increase traffic and even help with conversions. Additionally, on-page SEO optimizations help improve user experience and content accessibility. So, in on page seo, you deal with all the elements of SEO that you can control. For example, a website owner can control the technical issues, meta tags, and quality of the content of the site. On page seo issues are in your control so that they should be resolved without any delay to improve rankings in search engine result pages.

For FID, focus on reducing JavaScript execution time, leveraging browser caching, and deferring non-critical scripts. Core Web Vitals matter because they are now part of Google’s ranking factors under the Page Experience Update. Pages that perform well on these metrics not only rank better but also offer a more satisfying experience to users, leading to lower bounce rates and higher engagement. Optimized images enhance user experience, boost performance, and contribute to better rankings.

Technical SEO: Make an Audit and Keep Control

Where possible, your target keyword should be present across the following elements of your page. Add any original or stock imagery to your site and review your alt descriptions. Make sure these are clear, descriptive, and incorporate your target keywords where relevant or applicable. Good alt text is brief and avoids details that are irrelevant to the context an image provides. You may find it easier to start with the core content of the page and let that inform the rest of your on-page SEO strategy.

Use this space to highlight the key points of your page and encourage searchers to click through to your page. Consider adding external links to your on-site SEO checklist as well. Linking out to high-quality SEO Anomaly informational resources can add credibility to your content and provide additional value for your readers. Proper header tags also improve readability and user experience by making your content easier to scan and understand.

It is worth noting that advancements in machine learning have contributed to more sophisticated auto-generated content that will only get better over time. Page speed is a direct ranking factor, influencing both user experience and Google’s evaluation of your website. Faster pages are more efficient for indexing and offer better user experiences.

For more marketing tips

• Google understands that “running shoes cheap”, “cheap running shoes” and “cheap shoes for running” means the same.
• This means that your site needs to be easy to navigate — no matter which page a searcher (or search engine crawler) lands on.
• The official line from Google is that bounce rate doesn’t affect rankings.
• So, on page seo optimization factors are linked with the elements of your website.
• The Seobility SEO checker analyzes if your website meets criteria search engines use to determine your website’s ranking in search results.

But sometimes you’re better off with content that’s completely different. If you see sites with a high number of common keywords, then you can consider them your competitors. The “Common Keywords” section is useful as it shows you the total number of keywords you share with each site. Their tool makes the process super easy and can save you a lot of time. So if you wanted to cover that topic on your site, you’d want to note that the first page results are made up mostly of list posts. To do that, just type one of the keywords that you found into Google.

When you conduct keyword research, focus on long-tail keywords. When someone searches a specific term, the search intent is more precise, and you know what they want to find. To find the right keywords, start by conducting keyword research.

You can easily create interactive elements for your site on a platform like Outgrow.co or even have ChatGPT code it for you. You have to give users a reason to keep coming back to your site. Google is actively looking for this as a signal of quality and trustworthy content. I can‘t emphasise enough how important it is to demonstrate real, first-hand experience in your content. In our case study, they were the only tool to detect AI content with near 100% accuracy – even for the most advanced model.