The keyword is extremely difficult to rank for, and the tool did identify some key areas for improvement. For free users, Claude’s analysis will also be more limited compared to Pro users because it won’t be able to process the full 180 page search quality rater guidelines document. My new free SEO tool instantly audits your content and tells you how to win based on Google’s leaked human quality rater guidelines. If there are any alerts (like status code errors, stale content, ecommerce issues), you’ll see them here. So you can fix them before these issues impact your website traffic and revenue.
User experience (UX) plays a significant role in how your website ranks. A tech SEO audit will help you identify things that could spoil UX or even turn users away from your website. I aimed to make this SEO audit checklist universal, covering all major steps of a technical SEO audit. But you can adjust the approach to align with your unique needs and goals.
Screaming Frog: best for technical audits
“SEO Site Checkup will assign your site an overall letter grade and identify the most important fixes to help you improve.” The more profitable your project is, the more expensive each error costs. Google Search Console and Google Analytics collects valuable data about your website. You can upgrade or downgrade your plan at any time (including during the trial) within the ‘My Account’ area of your account.
Book Your Meeting Before We Start Charging For These Audits
Responsive design, touch-friendly buttons, and properly scaled images all contribute to a better mobile experience, improving your rankings and user satisfaction. Page speed is a crucial ranking factor that directly affects user experience. Test your website’s loading speed by using Google PageSpeed Insights or with Morningscore’s website speed test. If your site is slow, consider optimizing images by compressing file sizes and using formats like TinyPNG. Minimize HTTP requests, leverage browser caching, and use a Content Delivery Network (CDN) to improve load times. It’s more important to focus on earning high-quality backlinks.
“Best prep schools in ma” will yield some nice resource lists that may or may not already feature your client, and that represent good opportunities to reach out for external links. The thing is, there are so many facets to SEO that this process can become overwhelming, fast. We’ve simplified the SEO audit into 10 core steps in this post, but if you have a large website, you might also consider separating out your SEO audits into categories.
Systematically checking indexing, technical performance, on-page SEO, and backlinks, helps you to address any issues before they affect your rankings. Implementing practices makes sure your site remains competitive and well-optimized for search engines. On-page SEO elements like meta tags, headings, and internal links are essential for communicating the relevance of your content to search engines. Cadence helps the document processing service provider (mentioned above) by updating these elements with the right keywords, which improved their site visibility. Broken links are URLs that point to a website that no longer exist or return an error. Fixing broken links is important because they negatively impact user experience, leading to frustration and higher bounce rates.
- In fact, if you are serious about your internet business, you will make sure you do it frequently.
- There also may be dozens of authors adding new content to your website regularly.
- You can check the state of your schema markup in Google Search Console.
Now, I run a pretty tight ship with the blog, and this was admittedly only a minor issue. But I see many businesses, big and small, with more severe problems. Raven is by far the most superior and comprehensive toolset we found to date. Raven Tools is one of those tools we absolutely couldn’t live without.
A clear keyword map ensures every page has a defined role, which makes your entire SEO strategy more effective. While SEO clients often hesitate about changing visible content, they usually feel comfortable adding structured data because it’s invisible to website visitors. Schema Markup (or structured data) explicitly defines your content’s meaning, which helps Google easily understand the main topic and context of your pages. But for huge websites – especially those with millions of URLs or daily-changing content – crawl budget becomes critical (as Google confirms in its crawl budget documentation).
Covering site performance issues, internal linking optimization, and even international SEO. Semrush is a full SEO suite that offers a great SEO site audit tool. Conveniently named Site Audit, it’s another option BHS Links for crawling your site. As the name suggests, it is a comprehensive auditing tool, not just a crawler.